Coupon codes give your registrants a chance to save money, and you get the analytics of how and how they're used
When you create content on BigMarker, you have the option to require payment to register. When you do this, you'll have another set of options for coupon codes, as well as some analytics options available.
How can I create coupon codes?
After enabling paid tickets for your content, look for the coupon code section. Click Allow Coupon Code and then Add New Coupon Code
In the pop-up that appears, complete the following fields:
- Coupon Code: Enter a 3-20 character code that guests can enter on their registration form to get the related discount.
- Coupon Discount Type: Hosts can offer discounts in the form of a percentage or a dollar amount. Once you've selected your discount type, enter the size of your discount in the next field.
- Percent Discount: If you are offering your discount in the form of a percentage, enter it in this field (For instance, enter 35 if you're offering code users a 35% discount.)
- Amount: If you are offering your discount in the form of a dollar amount, enter it in this field.
- Limit: If you are limiting the number of attendees that can submit this code, enter that number in this field. (If you're not placing a limit on coupon codes, enter "0" in this field).
You also have the option to upload a csv of your coupon codes.
Analytics with coupon codes
Once registrants use a coupon code, that information will be available in any and all reports of your registrants. It's available as part of the complete analytics report as well as any custom report you build.
Additionally, you can use calculated fields as a way to list the coupon codes that was used as a registration field. With that, you can make it so that only registrants who use a specific code receive a certain general email, or event have access to specific content.