--- title: Integrate Pardot with BigMarker description: Learn how to integrate your SalesForce Pardot with BigMarker --- [Skip to content](https://kb.bigmarker.com/migration/knowledge/integrate-pardot-with-bigmarker#main-content) English Show submenu for translations ![b-KB-logo.png\]](https://kb.bigmarker.com/hs-fs/hubfs/b-KB-logo.png?height=40&name=b-KB-logo.png) Open main navigation Close main navigation - English Show submenu for translations - [Back to BigMarker](https://www.bigmarker.com/) [Back to BigMarker](https://www.bigmarker.com/) Welcome to the BigMarker Knowledge Base! - There are no suggestions because the search field is empty. 1. [Knowledge Base](https://kb.bigmarker.com/migration/knowledge?hsLang=en) 2. [Integrations](https://kb.bigmarker.com/migration/knowledge/integrations?hsLang=en) 3. 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If interested in utilizing this feature, then please contact your BigMarker customer success manager or an events expert at [sales@bigmarker.com](mailto:sales@bigmarker.com) Whether you have existing data that you want to import, or if you want to export your registrant and attendee information, integrating with Pardot is simple and powerful. In this article we'll earn how to import, export, segment to different lists and more. Note that you must have an active Salesforce account in order to use this integration. In addition,  [How to Connect Pardot to BigMarker](https://kb.bigmarker.com/migration/knowledge/integrate-pardot-with-bigmarker#setup) [Setting up Segmentation List Export](https://kb.bigmarker.com/migration/knowledge/integrate-pardot-with-bigmarker#segment) [Setting up Prospect Export](https://kb.bigmarker.com/migration/knowledge/integrate-pardot-with-bigmarker#Prospect) [Setting up the Form Handler](https://kb.bigmarker.com/migration/knowledge/integrate-pardot-with-bigmarker#form) ### How to Connect Pardot with BigMarker  On the [dashboard](https://kb.bigmarker.com/knowledge/the-manage-webinar-dashboard?hsLang=en) of your webinar, series or event, you'll find a tab for **Integrations**. Click on that then look for the **Pardot** settings in the list of available integrations. ![](https://kb.bigmarker.com/hs-fs/hubfs/image-png-Jun-20-2025-02-41-19-9597-PM.png?width=450&height=343&name=image-png-Jun-20-2025-02-41-19-9597-PM.png) From there, you will need to enter in your Salesforce account information in the top section. You'll first need to connect yo your Saleforce account, then you will need to create a connected app. To do this, follow the steps below:  Within the Salesforce home page, click to the **Setup** section. From there, go to **Apps** on the left hand side, and then click **App Manager.**  ![](https://lh4.googleusercontent.com/ZZQlynMtesbycl4-i3eHiTHCO5c6QjjO9sAGWeCBTPmLCGC5CjTue1eEZLIRvNHAgB6YlkRZhU7dfaikM81T-_45C1twGdVSR0THjRlBgOf28hyX7-8I9dQWYRxmsuBTdcg_WSRqZrUst9USmgzgiA) In the **App Manager**, click **New Connected App**. From there, enter in the** Connected App Name**,** API Name **and **Contact Email**.  Enable on **Enable OAuth Settings ** **![](https://lh3.googleusercontent.com/QZYUqRAIvpracWTgOT0pLu-1yrK6t1auPmKXZsWUlSZyTISYFgyj-sk3_wG-q7Y-uwPBaBIqSLYibf1woLRsWcDftVnn9fxgUPR80lHIAiTVE-Z_KXnRNrB4ahKKYwrl6z5f6lGXBHmu9mltI8joBg)** In the **Callback URL**, enter: [https://www.bigmarker.com/auth/salesforcepardot](https://www.bigmarker.com/auth/salesforcepardot) Move to the **Selected OAuth Scopes**, and add **Manage Pardot services (pardot\_api)** and **Manage user data via APIs (api)** into the **Selected OAuth Scopes** section.  ![](https://lh6.googleusercontent.com/hiylUs323zrtKUlpn35zPIAgrqBDGQvYVISGxOKLIXItHMl0IdYDr5uokAYt53zb5ho5UCPaupgGz1Lu0q9HOCD7aMSrrEci9HCUVREVKbXDizDPt-P3yGCKXuBXezK8Wum0qrI6gSOM0HXK7McvdA) In the app's OAuth Policies, set the "IP Relaxation" setting to "Relax IP restrictions". ![Screenshot 2023-11-27 at 12-26-55 Lightning Experience Salesforce](https://kb.bigmarker.com/hs-fs/hubfs/Screenshot%202023-11-27%20at%2012-26-55%20Lightning%20Experience%20Salesforce.png?width=600&height=90&name=Screenshot%202023-11-27%20at%2012-26-55%20Lightning%20Experience%20Salesforce.png) Click **Save** at the bottom when finished.  ![](https://lh6.googleusercontent.com/dTIpAmkr4aK8yl1hGryY9--JtuHsudnV7G_kUZ2EE9lAK0SuAaySdJDwGs0WhMsJrwnN-8I1PsUEjW7Z9t92g4PTGnp4Mw6TdjogF9Xr_a2MzLNFvVBW9iS_uKjfZ-srD2qjv9xq4wDS-oQcL-AIgQ) After creating your Connected App, go back to your **App Manager** and  go to **Manage Connected Apps**.  Select the Connected App just created.  ![](https://lh3.googleusercontent.com/b_AkTu6GUh9O0_kMtwrt3m1muXepa996o7-gf3VIcjCp3IS-4BWUPq8HNN1dd0BKnh_7Cf-Mg7ObLtGUVm60s2ojW2Btb2fvkb4Hxuuj32uj5-Ht2j8k4m1UYmzJKh9QgxQ9iUixQ0iuS0oDJYZ93g) Under the **API (Enable OAUth Settings)** section, you will find the Consumer Key and Consumer Secret.  Take the **Consumer Key** and put it into the **Client ID **field in BigMarker. Take the **Consumer Secret**, and put it into the **Client Secret** field in BigMarker.  ![](https://lh5.googleusercontent.com/96BWVKzA5HuvdV8YwgMzffEFg2zEOo2ttveaqkYo_PxagaudjcIsPijqK7uSEGuB3kqPbx3To4R-k6n6jmLlSRhmJ18SJKIkGEUIfNnbbX99gmKZ7ipMptEMgckdkhhBjvM8XtGS4ihndtwZ4Nw77g) ![](https://lh4.googleusercontent.com/5Ozn_ARsE1Bs336atuHj-_Hr0yawB65tCnBljlOxFtdTQvIJrH2AfrywU5VpGOjBpwbSH-tP7Y2upQuXfcVBMttatffJj-0Dsz8jKVQv6TsfWk0dY6aYoWcfr0AXac9v0HNgrWJq9PFviPHd8WUIXA) For the** Pardot Business Unit ID** field, go to the **Pardot** tab on the left hand side and select **Pardot Account Setup. **Here you'll find the **Business Unit ID** and put it into the **Pardot Business Unit ID** field in BigMarker  ![](https://lh5.googleusercontent.com/eBrrI8gPUBUlLjwIEL2trt_LlXMMhn1aNNlO5BWW-FK_XMyalewWPobLCc1grwgwXfVhEYSrcgsb9PlE_fBg8sYy88Co6WXamRcTEZpW7kgwrdwTRCQhoTH0WulNUeYgexQq2bFjJYHu4-sRP9cf9w) ![](https://lh3.googleusercontent.com/odW1DFJZWjrvDWmgs8KDtUCWsSh8M5k5ebZsuGHEduxpvfD9E5VJMc3S1QJDGEDo3961hcrRodGA_nNg6Fc7Rr6Q6JHDJ4kmfwS97OCnWsbpt6CF5hZbEDHqLqq5HUydZsn0kViNFeyQxmQXQhilIg) Your Pardot Account will then be successfully integrated into BigMarker once you click **Sync**. Currently, our Pardot integration only **exports **the settings synced from Pardot into BigMarker. You can however collect new registrations from Pardot using the [Form Handler](https://kb.bigmarker.com/migration/knowledge/integrate-pardot-with-bigmarker#form). Any custom registration fields, attendee fields (polls, survey questions, etc) and recording fields that you have set for your webinar will show within your Pardot integration once synced. ### Setting up Segmentation List Export With the Pardot integration, you are able to export your registrants into different segmentation lists ([SF help article](https://help.salesforce.com/s/articleView?id=mktg.pardot_segmentation_overview.htm&language=en_US&type=5)). Not only can you export to these lists, but you can export users to different lists based on how they interact with your session. Registrants, Attendees, No-shows, and on-demand viewers all can be exported out into separate lists on your Pardot account. If you don't already have lists to export them to, you can enable a setting to have BigMarker create those segmentation lists on Pardot for this session. ![](https://kb.bigmarker.com/hs-fs/hubfs/image-png-Jun-20-2025-03-07-38-9955-PM.png?width=600&height=294&name=image-png-Jun-20-2025-03-07-38-9955-PM.png) ### Setting up Prospect Export All registrants on your BigMarker session can be exported to Pardot as a Prospect. The setup for this is simple. All you need to do is input the field names in Pardot with the corresponding fields in BigMarker. Once set, your registrants will be exported over to Pardot as prospects. ![](https://kb.bigmarker.com/hs-fs/hubfs/image-png-Jun-20-2025-03-17-41-6091-PM.png?width=600&height=305&name=image-png-Jun-20-2025-03-17-41-6091-PM.png) ### **The Pardot Form Handler ** Similar to other CRMs, you can sync up your Pardot Form within BigMarker. Just as you would integrate your Pardot form in a different external site or on your own personal website, you can do so within your BigMarker event. This makes processing all of your registration form submissions to Pardot simpler and faster.  #### **How to Set up the Pardot Form Handler ** 1. Create a Pardot form. You can learn [how to create forms here](https://help.salesforce.com/s/articleView?id=sf.pardot_create_form.htm&type=5).  2. After creating the form, go to the **Marketing** section in the left hand panel. Navigate to the **Forms** section, then click on **Form Handlers** ![](https://lh5.googleusercontent.com/zuf6y_bpIdKw2NKK6uMO8A6bkZJpsjnwBnAPkD0CnnHZG3-BW3J2t88-RZHUcAobAwSULXOgRJe02_GK54y3uw4vrDBNZVcpWFBqfSVDYJH16KFnWRXHLIO2RMQDh2HYuuQ8HmGIFc9XCzKca0tQGWtpKVRgXVjZDwqyeo0N9w5Uc0cXph0WBkuQNaDA9w) 3. Click on your form handler to access its **Endpoint URL** and insert it into the **Form Handler Endpoint URL** field in BigMarker. ![](https://lh6.googleusercontent.com/ldIqPRmGZyr3MEa78LqWnpEVa4oMVnZtMMq3SvptZr0Djrsy_6ESKfkFiscGiTEVJpL_NBorEvHyM6gLeWRk31usJ1_c_NELfVroMi8hmrmh9vQnMQ4u7IIv_sep6kBwfANCe76YI_pT6Ty0aX0kFxIIVuqmeYHTDa2Xchyiaj99GUPUx5QHo67LG6lV9w) ![](https://lh5.googleusercontent.com/fqw_Qvz7YHk7zLhvAGsWbB6-xmvYbRlEZAg4Trc0cWkOK1ifm3A2QbJxbyzmysCKpVEGETZ-OHkyLOIpJAJ4tjDFIyaiBYIHrLBcCTrEhS9qhU3Qbxcrg0NjGKITd42q_LIV2funNZ3K37mGVLs0quNPxIEoflAI7DbBeL773LXKtGCltovgcFLXGK8cVQ) 4. Map out the form’s fields into the equivalent BigMarker fields  5. Click **Save Form Handler Settings** to save your endpoint URL and mapped fields  To sync the form, check off the **Activate Form Handler** box at the bottom. Clicking save will only save all your form’s settings, while checking off the activate box will start the integration.  ![](https://lh4.googleusercontent.com/ZAzqfHrJ34715cvVZyeNrj-M53u4tanERsuBbaMpSjbJDynyRUUYnSQ27y26gr1JypBZ9YhlVhv0-FrM1CNGxbF8Id-cmHge60Y_-BhTP69QLniHqzVpsyF-Smck5gT-m2Tw8q36fRXdTBu7x27Ln2YfSi4r-L5nsNFH9oYZjLr60bnu2OdnkWRIlefaCw) [![](https://kb.bigmarker.com/hs-fs/hubfs/BigMarker-Logo_1.91-1.png?width=400&height=210&name=BigMarker-Logo_1.91-1.png)](http://bigmarker.com) © 2010 - 2025 BigMarker. All rights reserved. Copyright © 2025, BigMarker